My primary motive for pursuing media studies is to explore relationships between popular culture and sexual health issues which can include, for example, teen and unplanned pregnancy, queer identities, monogamy, sex taboos and attitudes about sex in the public, private and professional spheres. My interest in this broad scope of issues began as a women's studies major reading identity and lingual theorists like Judith Butler and Audre Lorde. Then the inspiration quickly became practical as I began an internship at Planned Parenthood where I then worked for three years. Being situated in Colorado Springs made my experience of working in sexual health far more controversial than if I had been in my native New York City, and so the location had everything to do with understanding the severe disconnects between public messaging and private realities.
In Colorado the billboards, television ads, bumper stickers, pamphlets and even newspapers push abstinence and strong anti-abortion messages weighted by (alleged) Christian values. The images and words are violent and the air around them is dangerous, imposing and even threatening. These media--condoned and extolled by communities, politicians, schools and even medical professionals--create a morally and spiritually righteous and, more importantly, highly aspirational world. Yet still, my experience at Planned Parenthood seemed to highlight an enormous gap between these aspirations set forth by various media and the tragic consequences when people failed to achieve them.
My studies had shown me that many realities can coexist, that trying to define identities in finite compartmentalized terms is at the very least a disappointing endeavor, and that isolating public from private as if they do/should not intersect yields inaccurate perspectives and experiences of both. I want to apply these intellectual theories to understanding and describing the relationships between media--mass, sub-culture, youth, political etc.--and sexual health, in the United States and abroad.
In regards to the Mills article, I most appreciated how he lays out the importance of meeting your audience and avoiding abstract jargon without completely sacrificing technical language when it is useful. I'm turned off by elusive hard to describe theories and texts, so it was heartening to read a respected "-ology" scholar describe good writing as writing that your reader can imagine being spoken; claim that difficult to understand terminology and concepts don't always equate with smarter or more complex ideas; and that you should try to write as if you have information that your audience needs to know, as simple as that sounds. I was not sure about Mills' description of how your intended meaning and the audience's interpretation should ideally match perfectly because I don't think an audience is either controllable, passive or static, their motives to listen to and use your data are unknown, and context changes faster and faster as communication gains speed.
Maybe I misinterpreted that part of Mills and he broke it down somewhere else in the article?